Better is better.

When I met with one of Breakaway’s (soon to be announced) new board members last week, he toasted our success: “Congratulations on finishing your first quarter in business. You can honestly say it was your best quarter ever!” Then, being a good board member, he smiled, looked me in the eye and said, “But you only get that luxury once. What are you going to do next quarter to make it better than this one?”

 Luckily, we already have an answer to that:  

 Different isn’t better, better is better.  

There is no question that our model of empowering an independent, yet integrated, network of virtual bookkeepers, controllers, and CFOs by giving them the tools to truly help and be present with their clients is different. But we want to be more than different and disruptive, we want to be better. If there’s a model, process, or system that goes beyond the status quo, we’re going to use it - not simply for the sake of being different, but to benefit our clients and the advisors who serve them.  

The disciplined pursuit of enough.

Because we’re appropriately levering technology and our own dedicated offshore team, our overhead, and that of our advisors, is low. For our clients, this means they get best of class service for market rates. For our advisors, it means they’re free from the debilitating pressure to bill more, charge more, or sell more - none of which benefits our advisors or the clients they serve.  

We all have goals and want to grow. But by embracing the truth that we already have enough, we’re able to focus on what matters most.  

Choose joy.

Martin Moll

Founder

Happiness is a choice. I am proud that every single person on our team has made that choice.  In doing so, we’ve created an environment that is open, honest, creative, energetic, and safe. What more can you ask for? Our advisors are happy and, therefore, so are their clients.  

To our ever vigilant board--here’s to our next, best ever, quarter.  

#breakaway #choosejoy #betterisbetter